Growing your own feels different

It starts small. A seed. A sponge. A few days of checking before anything happens.

Then a tiny shoot appears, and it's oddly satisfying in a way you didn't expect. That feeling, that's what FlowGrow is about.

A child standing in front of the FlowGrow Vertical hydroponic system in a New Zealand home.

A different way to grow at home

No garden needed.
No experience required.

FlowGrow towers grow herbs, leafy greens, and compact vegetables, using water, nutrients, and natural light instead of soil.

Set up in around 20 minutes, and the system does the rest. You just check in, top up, and harvest what you need.

See how it works

Choose your FlowGrow system

Choose a size that suits your space and how much you’d like to grow.

Starting out?

The 6 Layer Tower is the one.

18 plant sites, sized for a kitchen bench or sunny corner. Pair it with the Starter Kit, and you have everything you need to plant your first seeds the same day.

Fits into everyday life

Whether it’s in your kitchen, on a covered deck, or tucked into a sunny corner, FlowGrow fits naturally into everyday home life.

  • Two people interacting with a white indoor plant grow system in a home setting.

    Up and growing in 20 minutes

    No tools, no complicated parts. Unbox, fill the reservoir, plug it in.

  • Compact FlowGrow hydroponic tower base positioned in a living room space

    Moves with you

    Moves around as your space changes. Rolls on castors. Kitchen, lounge, covered deck.

  • FlowGrow white vertical hydroponic system with green herbs in a home setting in New Zealand

    A bright spot is all it needs

    A bright spot near a window or a sheltered outdoor area is all you need to get started.

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What can you grow?

Start with something you'll actually use.
Basil for pizza. Lettuce for lunch. Parsley for everything.

FlowGrow towers grow best with everyday kitchen plants, the ones that are expensive to buy in small quantities and go limp within days of getting them home.

Herbs and leafy greens are the easiest place to begin. Cherry tomatoes and strawberries need more light, but are worth it in summer.

  • Leafy greens

    Lettuce, Mesclun mix, spinach, rocket

  • Herbs

    Basil, mint, parsley, coriander, thyme, chives

  • Compact veg

    Cherry tomatoes, chillies, small peppers

  • Other favourites

    Strawberries, edible flowers and more!

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It starts to feel like part of home

After a while, you stop noticing it as a system.
It's just there. Leaves you pinch off to add to dinner. Something to check while the kettle boils. A reason to say "I grew that" when someone asks about the salad.

That's what FlowGrow is for.

Fresh food, flowing naturally.